LoveLitCon aims to attract a diverse and passionate crowd from across the romance community. You’ll find fellow romance readers, fans, authors, narrators, bookish vendors, and general romance genre enthusiasts. We already know participants coming from all over the United States, and some from other countries too. We hope this will include you!

2026 will be LoveLitCon’s first year. For our inaugural event, we want to keep the size and feel of the event manageable. We are anticipating just over 1,000 people for 2026. Following years will likely grow at a reasonable rate.

LoveLitCon welcomes everyone who shares a love for romance books—whether lifelong fans, new to the genre, or anywhere in between. It’s a supportive, inclusive environment where anyone with a passion for romance lit can swoon over our shared interest main characters, complicated relationships, steamy scenes, and favorite tropes, and we can celebrate the people behind our favorite stories.

We’d love to add you to our list of potential Panelists. If you think you have something relevant and useful to share with LoveLitCon attendees, please use our Panelist interest form. We often prefer authors and speakers with prior speaking experience and a proven track record of delivering interesting material to a crowd. But we also sometimes try out less experienced public speakers. Especially true if you have a really good idea and how it connects with our romance audience.

Yes! Volunteers are an integral part of helping large events run as smoothly as possible. We will be accepting Volunteer applications approximately six months prior to the event. A form will be posted on our website and announced on our social accounts.

Thanks for your interest! Sponsors are incredibly important partners in making our events phenomenal for all participants. Plus, Sponsors have an awesome opportunity to get their brand in front of a huge niche audience of dedicated and loyal fans spread across diverse demographics. Please fill in a few details on our Sponsor Interest form, and we’ll be in touch about how we can best partner with you to benefit everyone involved.

Yes! If you’ve stayed in San Diego before, you know hotels are usually expensive. As an attendee, you’ll get access to our room block as soon as you purchase your ticket, so you have plenty of time to make arrangements for travel and accommodations. Our room block rate of $269/night at the Sheraton San Diego Resort is available via a unique link shared with confirmed participants and attendees. Room block availability is on a first come, first served basis, and the number of rooms available via the block is limited. So book early!

If you’ve received your hotel room block link and clicked it, you may have noticed you have a choice for rooms. Not only between one king bed or two queen beds. But also for location. The Marina Tower is the largest and most conveniently located, and has completely renovated rooms. Lanai rooms are quieter, also completely renovated, and are situated along the marina beside the Marina Tower in the not-as-tall tile-roof covered buildings of the aerial photo on our site. Finally, as of this answer being written, Bay Tower rooms have not yet been renovated, and are a short walk along the marina further into Harbor Island. The Bay Tower is not visible in our photo. We recommend booking early to get a Marina Tower or Lanai room, depending on your preference for location and possible views.

Registration will open at noon on Friday, where you’ll receive your event badge, swag bag, pre-ordered books, and any merch that may have been available to order with your ticket. Our onsite bookstore will also be open Friday afternoon for convenient browsing and shopping. For locals, come anytime that afternoon. For out-of-towners, if you’re flying, we recommend coming in Friday morning or Thursday evening (or even earlier) if possible. Make it a long weekend and give yourself plenty of time to explore and enjoy San Diego. You won’t regret it.

Yes, plenty of parking will be available. For our 2026 event, we negotiated discounted rates at the Sheraton, so make sure to mention you are a LoveLitCon attendee. The self-parking rate is $20 per day (discounted from $49), and valet parking is $47 (discounted from $65). Note that parking at the Sheraton is a little pricier than other hotels because it is directly across from San Diego International Airport. Hotel management maintains higher parking rates to discourage short-term and long-term airport parking, and to keep spaces available for hotel and convention guests.

The Sheraton San Diego Resort allows one small to medium sized dog (with maximum weight of 40 pounds) per room. The hotel charges a non-refundable pet fee per stay of $150. No other pets are permitted.

Regular Tickets are all-inclusive, and grant access to the entire convention, including the opening night party, breakfast on Saturday and Sunday, all panels and signing sessions, plus a surprise TBA event on Saturday evening. Early Entry tickets offer all of the access of a Regular ticket, plus one hour early access to author signing sessions before Regular Ticket holders.

No, not this time. For 2026, both Regular and Early Entry tickets allow full convention access. We couldn’t justify splitting up our ticket access for this first year, as we have a lot of expenses to plan for and keep predictable. These events cost a lot to put on when you want to provide an amazing experience for everyone. However, that said, 2026 is our first year; things may change for future events.

The maximum quantity that may be purchased is four (4) tickets per person. We limit the amount so as many different people as possible get a chance to purchase tickets.

Absolutely. You can purchase a ticket for yourself, or for any other adult age 18 or over. You may purchase a maximum of 4 tickets. You’ll just need to know a few details about each ticket holder, like their real name that matches a photo ID, (optionally) the name they use in public (like a pen name), their email, phone, any dietary restrictions, accommodation requests, etc.

Absolutely! Cam, one of our co-founders, loves swag bags, especially GOOD swag bags, and she wouldn’t host an event without one. Did you know that SWAG stands for “Stuff We All Get”? So yes, swag bags are included for all participants (attendees, authors, narrators, vendors, volunteers, etc.)

For each Attendee ticket, you’ll receive a swag bag, plus a badge that provides full access to the convention, including the opening night party on Friday, breakfast on Saturday and Sunday, all panels and signing sessions, and a surprise TBA event on Saturday evening. Attendees are also invited to a private Facebook group (specific to each year’s event) after ticket purchase, where they can network with other attendees ahead of time, discuss event logistics, and plans and topics related to the event itself.

We do not currently maintain waitlists for sold out events. But we may consider implementing a list of interested ticket purchasers if we see enough demand.

Once you purchase your ticket, you will receive an order confirmation email with your ticket(s) included. If necessary information needs to be conveyed to you soon after purchase (like a discounted hotel room rate), you will also receive that about an hour after completing your order.

Sometime after your order, but well before the event, a team member will manually invite you to a private Facebook group specific to your event, where you can start building connections and asking topical and event logistics questions. We typically communicate details that you need to know in this Facebook group, and also via an email that gets sent to attendees before the event.

Not a problem. If you’ve already created an account, just return to our Ticket page, find the Login link to your Attendee account center under the little person icon in the top right, and make sure you sign in with the same email address you used to purchase tickets. If you purchased a ticket, and haven’t yet created an account, you can create one here. Once signed into the account center, you’ll be able to see tickets you purchased, and resend them to yourself from there.

You’ll be able to correct most of the details you provided in your Attendee Account Center. You’ll be able to create an account from the purchase confirmation page or the confirmation email you’ll receive after purchase. If you need to correct or update the spelling of your name, reach out to us and let us know what needs to change.

Unless Purchase Protection was selected at the time of purchase (see refunds question), tickets are non-refundable, and are only valid for the event and named attendee that was provided at the time of ticket purchase. However, if you can no longer attend, and you have someone you to whom you would like to transfer your ticket, you’ll be able to do so from the ticketing page for a small fee. Your transferee will purchase your ticket, then you’ll automatically receive the cost of your ticket back in exchange.

LoveLitCon does not offer any refunds for ticket purchases. However, as part of the ticket purchasing process, you’ll have the option to add on Purchase Protection for a small fee, offered through a subsidiary of our ticket service provider. If added at the time of purchase, this will give you the option of a 100% refund of your registration purchase (through Purchase Protection LLC) should you be prevented from attending due to a qualifying unforeseen circumstance. Detailed circumstances and exclusions are listed at the above link.

We ideally want you to arrive at our event already knowing (or being familiar with) at least a few other friendly faces. Attendees and participants are invited to a private Facebook group (specific to each year’s convention) after ticket purchase, where they can network with other attendees ahead of time, discuss event logistics, and topics related to the event itself. Keep an eye out for the invitation within Facebook. We also actively encourage use the hashtag #LoveLitCon when discussing, asking, or planning anything relevant to the event.

We posted a rough Schedule Overview on the main event page covering the basics of what to expect each day. Our detailed schedule will be a work in progress until we get closer to the event. We will make a detailed schedule available a couple months in advance so you can plan accordingly. Based on lots of early feedback, we are also intentionally padding the schedule with long breaks and downtime to give you plenty of time to mingle or curl up somewhere with an amazing new book you just discovered.

When you select a ticket (or multiple tickets) to purchase, before you complete checkout, you’ll be asked to provide information about each ticketed attendee (such as name, email, phone, etc.) You’ll also see checkboxes to indicate any dietary restrictions for each ticket holder, which will include Vegetarian, Vegan, Gluten-free, and/or a Food allergy.

We aggregate numbers about a week before each event, including dietary restrictions, and pass those on to the venue and/or caterer that provides food for the event. We also work with the caterer to ensure food signage indicates information relevant to the above dietary restrictions.

Maybe. We are looking at the possibility of smaller meetups or sessions in or around San Diego before the main event, in partnership with local vendors, bookstores, or organizations. Keep an eye out on our socials for any related announcements, and make sure you join our email list if you haven’t already. If you happen to be nearby (or can make it here) for any of these, we’d love to see you there.

Our cofounder, Cam, loves to plan events, and is always looking for something extra to give our participants a chance to mingle and get to know each other. We also encourage anyone arriving on Friday of the event weekend (or earlier) to use the loose schedule time on Friday afternoon to gather a friend or two and go explore part of the amazing city of San Diego.

There’s no official dress code. San Diego is pretty casual, especially because of the mild weather we have. The coldest temperatures in winter months rarely drop below 50°F, and summers are typically between 60–80°F. That said, there can be a big variance between morning, afternoon, and evening temperatures. Plus, our event will include transitions through outdoor spaces. And large indoor event spaces often feel cold to some. 🥶 Others struggle through constant heat flashes. 🥵

So we recommend a layered approach. If you get too warm, you can always carry it with you, or run something up to your room or out to your car. But at least you’ll have something with you in San Diego if you get chilly.

Both our Opening Night Party on Friday and our Saturday Night Surprise will be themed. So you can (optionally) participate if you’d like and however you’d like. We’ll announce those themes closer to the event date.

Of course, you may bring whomever you wish. As a LoveLitCon attendee, you are responsible for making and paying for your own travel and dining arrangements, including hotel reservations and transportation to and from the event. After all, it is Valentine’s Day weekend! However, note that only ticketed adults 18 years of age or older will be admitted to the convention area and any associated activities, and child or pet care will not be available through LoveLitCon.

Yes, we will have a pre-order window open up several months prior to the event so you can pre-order many of the books from confirmed LoveLitCon Authors. Watch your inbox and our socials for any announcements related to pre-orders.

Yes, we will have a popup bookstore on site that should stock some of the more popular traditionally published books from our confirmed attending Authors. It may also carry some independently-published books that are available through large distributors like Ingram. However, to guarantee you get any books you really want, you’ll need to pre-order them, or bring copies with you. The bookstore is planned to be open starting at noon on Friday, and should be open for key shopping times on Saturday and Sunday.

After purchasing your ticket, the ticket purchaser will receive an email confirmation with your ticket(s) (one ticket for each attendee). Purchased tickets are also viewable and printable from the attendee account center. To expedite check in at registration, please bring your ticket with you. It may either be printed on paper, or saved on your phone.

If you arrive at the venue, and for whatever reason, you can’t locate your ticket, please have a photo ID with you that matches the name on your ticket.

In fairness to all Attendees, and to ensure we can get as many signings in as possible, you may have up to THREE items signed per author. There are no exceptions to this limit. Please be considerate of others behind you in line, and do not even ask an Author to sign an extra book or item you may have with you.

Yes, you can bring a cart to wheel your books around in, as long as it doesn’t exceed 18″ wide by 18″ deep. Attendees will not be permitted to bring wagons or flatbed carts into the signing room.

Lunch is on your own each day. So you’ll have plenty of time to hang out with other attendees, authors, or just some down time to take a break or curl up and dig into any of the books you just acquired. The hotel has several options to choose from, including two restaurants, a cafe, and a pool bar. There are also restaurants on Harbor Island within walking distance. And there are a plethora of dining options at both Liberty Station and Little Italy; each is a short 7–10 minute car ride away, which are great options for dinner too.

Yes, we will have author signings on both Saturday and Sunday. A specific schedule will be announced well before the convention. Please note you may have to wait in line at certain times. If specific authors are in high demand, a wrist band system will be implemented for those authors. Note that one of our ticket options is an Early Entry Ticket, which grants one hour early access (before regular Attendees) to the signing session room. The Early Entry option must be selected at the time of ticket purchase (if available); it will not be available at the event.

As those who have attended other book conventions know, some authors are in high demand, and long lines form to see them. If and when these situations arise or are predicted in advance, we will implement a wrist band system to help avoid long lines and set expectations. If necessary, numbered wrist bands for a specific author will be given out at those author tables. Each wrist band will contain a number specifying an order in which the wrist band holder will be able to return and get in line for that author. Number ranges will be announced for each high-demand author throughout the signing, letting wrist band holders with those numbers know they are now eligible to return and get in that author’s line.

We do not currently offer a livestream option for our events, primarily because of the limited resources we have available to us. However, this is one of the features we’d like to make available in the future for those who can’t attend LoveLitCon in person. If a virtual ticket for the livestream (and possible recordings to watch later) is something of interest to you, let us know.

There is an onsite FedEx store in the hotel, conveniently located between the convention area and the main lobby, that can handle shipping and general office needs. Plan for adequate time to do this, as many Attendees may want to do the same thing as you.

Not yet. Although we have been looking into the option of live-streaming and recording our panels, because we would love to be able to offer virtual tickets or post-event watching at some point in the future. Stay tuned!

We tried to cover the most common questions we’ve heard before from attendees. And we even tried to anticipate a few more. But if we missed something, just reach out to us with any questions you have. Chances are, if you have a question we didn’t cover, someone else may have the same question. We’ll get back to you as soon as we can, usually during business days between 9am and 5pm, Pacific time.